How a campaign runs.
A Revenue Review first. Then, if the data supports it, a 90-day campaign on the leads you already own.
- 01
Revenue Review
We look at your lead history, its age and your team, and decide together whether a campaign makes sense.
- Lead volume and age
- Sources and original interest
- CRM access and data quality
- Who receives returned opportunities
- 02
Segment
We sort the lead pool and choose which groups are appropriate to reopen.
- Age bands
- Original interest
- Stage reached
- Consent and opt-outs
- 03
Reactivate
Structured outreach restarts the conversation in your business's name.
- Messaging you approve
- Measured cadence
- Opt-outs honoured
- 04
Qualify
We separate renewed buying intent from polite replies and bad timing.
- Renewed interest
- Timing and readiness
- Opt-outs removed
- 05
Return
Qualified conversations reach the right person on your team, with context.
- Owner assignment
- Conversation history
- Appointments where possible
- 06
Report
Through the campaign you see what was contacted, what responded and what was returned.
- Contactability
- Responses
- Reactivated conversations
- Returned opportunities
- Why leads went quiet
What we need from you.
- 01A CRM export or read access to your lead history
- 02One point of contact who knows the sales process
- 03People ready to act on returned opportunities
- 04Straight answers about what has and hasn't worked
We report what we observe.
Results are measured on your own data, in your own business. We don't publish benchmark percentages we can't stand behind.
What happened to the leads you already paid for?
A Revenue Review looks at your lead history, its age and your CRM to see whether a recovery campaign is worth running. If it isn't, we'll say so.